ROLE: Co-Founder + Creative Director

Eluna:
Warehouse Management system

B2B
SaaS
WMS
Logistics
Product
Branding
Motion
AI: Lovable
Eluna is a Warehouse Management System designed for warehouses and their ecommerce clients, making the entire process from stock organisation to order fulfillment and returns, to staff management easier for everyone involved. Everything a warehouse could need, all in one simple system.

To build the portal after design, I used Lovable - working together with my co-founder to hone in functionality, and taking the reigns when it came to design using a mixture of 90% Lovable prompts and 10% code tweaking via GitHub. During the design process for branding, website and portal I used a mixture of Figma, Adobe Illustrator, InDesign, Photoshop, SVGator for animation, and Webflow for the website.
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MOTION DESIGN
PRODUCT DESIGN
Overview
I co-founded Eluna and led the design of the entire product ecosystem end to end — including the branding, logo, marketing website, and desktop warehouse management platform. The vision was to create a streamlined, user-friendly system that simplified warehouse operations by bringing stock management, staffing, and workflows into one cohesive experience.

As the company evolved from a service-led business into a software product, the platform went through multiple iterations, requiring adaptable design thinking across both product and brand.